undoubt
All articles

Branding

11 Info You Must Include For Skincare Packaging

Undoubt Studio2 min read

Updated

Brand Identity Design for Skincare Brand

Malaysia label check: NPRA specifies product particulars, dates, precautions and animal-origin declarations where applicable. Information must be legible and in Bahasa Malaysia and/or English. Certification and marketing symbols are optional and must be justified; adding icons does not establish compliance. Check the NPRA labelling requirements before approving artwork.

Creating skincare product packaging involves ensuring that all necessary information is included to comply with regulatory requirements, provide essential details to consumers, and enhance the overall appeal of the product. Here is a list of packaging details and optional icons for skincare product packaging:

Packaging Planning Checklist

  1. Product Name: State the product name and function unless the presentation makes its function clear.

  2. Brand Name and Logo: Include these for recognition; a logo is a design choice, rather than a universal labelling requirement.

  3. Net Quantity: Specify the amount of product (e.g., 50ml, 1.7 fl oz).

  4. Ingredients List: Use the required ingredient nomenclature and ordering rules, including the permitted exceptions for ingredients below 1% and colourants.

  5. Usage Instructions: Provide clear instructions on how to use the product.

  6. Warnings and Precautions: Include any warnings, such as "For external use only," "Avoid contact with eyes," or specific instructions for sensitive areas.

  7. Manufacturing / Expiry Date: Provide the applicable manufacturing or expiry date. Expiry dating is mandatory when minimum durability is below 30 months; a PAO symbol does not replace that requirement.

  8. Manufacturer/Distributor Information: For Malaysia, include the name and address of the Cosmetic Notification Holder (CNH).

  9. Country of Origin: State where the product was made.

  10. Batch Number or Lot Code: Include a batch number or lot code for traceability.

  11. Certification Symbols: If applicable, include symbols for certifications such as organic, cruelty-free, vegan, or dermatologically tested.

Suggested Icons

  1. Period After Opening (PAO): A small open jar symbol with a number (e.g., 12M).

  2. Recycling Symbols: Icons indicating the type of material and its recyclability (e.g., plastic recycling codes).

  3. Cruelty-Free: A bunny or other symbol indicating the product was not tested on animals.

  4. Vegan: A leaf or plant-based symbol indicating the product contains no animal-derived ingredients.

  5. Organic: An organic certification logo if the product meets organic standards.

  6. Sun Protection Factor (SPF): An icon indicating the SPF level, if applicable.

  7. Dermatologically Tested: A symbol indicating the product has been tested by dermatologists.

  8. Hypoallergenic: An icon indicating the product is formulated to minimize the risk of allergic reactions.

  9. Non-Comedogenic: An icon indicating the product does not clog pores.

  10. Recyclable Packaging: An icon indicating the packaging is recyclable.

Use this as a design checklist and confirm the final label with the party responsible for your product’s compliance.

Looking to launch a skincare brand? We can help you craft a unique visual identity that captivates your audience & help your brand stand out.

Check out our brand activation packages.

Found this useful?

Views —