IDENTITY SYSTEM / CONSISTENCY, EVERYWHERE
One identity.
Every touchpoint.
For established SMEs ready for a cohesive identity across the places customers meet their brand.
Indicative timeline · 6–8 weeks
Choose Identity System
WHAT’S INCLUDED
The thinking.
The identity.
The details.
Everything developed as one cohesive system, with the agreed deliverables ready for practical use.
Request your proposalBrand strategy
- Brand story & taglines
- Vision & mission
- Buyer personas
- Core values & brand personality
- Tone of voice
Logo & visual system
- Primary, secondary & alternative logos
- Brandmark
- Colour palette
- Typography selection — font licences excluded
Brand collaterals
- Up to 8 agreed items
- Examples: business cards, letterheads & envelopes, posters, thank-you cards, cup sleeves, signage, courier boxes or uniforms
- Final item selection confirmed in your proposal
Packaging design
- 1 product / SKU
- Box and label design, as agreed in scope
Brand guidelines
- 30–50 page PDF
- Guidance for using your identity consistently
BEFORE WE BEGIN
Clear expectations.
Better collaboration.
How many concepts are included?+
One considered design concept, developed around your strategy and creative direction. The focus is a cohesive outcome.
What refinements are included?+
One round of minor refinements: corrections, small spacing or alignment adjustments, and colour tuning within the approved concept. New concepts or changes in creative direction are additional work, quoted before proceeding.
When does the project begin?+
We review your brief and confirm scope, timing and payment terms in a proposal. Payment secures the agreed project slot. Availability is confirmed individually.
Are timelines guaranteed?+
The package timelines are planning guides. Your proposal confirms the schedule, which also depends on receiving your inputs and approvals.
Can I share visual references?+
Yes. References help us understand your taste and ambitions. We interpret them through your strategy to create an identity unique to your business.
What files will I receive?+
Final artwork includes high-quality JPG and PNG exports, editable Adobe Illustrator source files, and print or digital exports appropriate to the agreed deliverables. Font licences are excluded.
IDENTITY SYSTEM / RM25,000