BRAND IDENTITY / FEATURED PROJECT
Barn & Jones
Scents for the mind and senses.
- INDUSTRY
- Home fragrance / lifestyle
- WHAT WE DID
- Visual identity · Product naming · Packaging · Photography · Shopify website
THE BRIEF
Beyond a scent.
A feeling of calm.
Barn & Jones is a home-fragrance brand built around calm, memory and the experience of feeling good at home. The identity needed to carry that character across a varied collection of products.
A custom illustrated logo, evocative product naming and a considered visual world connect the scents with the brand’s story. The direction extends through packaging, photography and the online store.
01 / IDENTITY & NAMING
A story in every scent.
The illustrated mark and naming direction reflect the brand’s connection to nature, travel and memory.
02 / PRODUCT EXPERIENCE
A collection that belongs together.
The visual system carries across candles and other home-fragrance formats, connecting the range through shared brand details.
03 / PHOTOGRAPHY & ATMOSPHERE
A calm and quiet place.
The photography direction focuses on peacefulness and relaxation, supporting the brand’s place within an everyday self-care ritual.
04 / ONLINE STORE
A home for the collection.
The Shopify store translates the brand into an online shopping experience for its home-fragrance range.
YOUR NEXT CHAPTER
Give your business
a brand of its own.
Explore our packages or tell us what you have in mind.