BRAND IDENTITY / FEATURED PROJECT
ĒLYSCE
A mindful identity for everyday rituals.
- INDUSTRY
- Essential oils / lifestyle / e-commerce
- WHAT WE DID
- Brand strategy · Product naming · Visual identity · Packaging & labels · Shopify website
THE BRIEF
A thoughtful product.
A complete sensory world.
ĒLYSCE is an essential-oil brand focused on relaxation, lifestyle and mental wellbeing. The project called for an identity that could express that direction through the product, packaging and online experience.
A balanced abstract mark, considered naming and a cohesive packaging system connect the brand’s touchpoints. We developed the physical packaging alongside the identity, including a box designed to open out and double as a diffuser.
01 / VISUAL IDENTITY
Balance, made visible.
The abstract brandmark is built from a mirrored cursive “e”, creating a circular symbol. It anchors the visual system across the brand.
02 / PACKAGING DESIGN
Thought through, inside and out.
Custom dielines, product labels and packaging prototypes bring the identity into a practical product experience.
03 / PRODUCT DETAILS
A consistent language for the range.
The naming, labels and visual details give the essential-oil collection a shared identity while helping each product tell its own story.
04 / E-COMMERCE
The brand experience continues online.
The Shopify website extends the identity into product discovery, ingredient education and shopping.
YOUR NEXT CHAPTER
Give your business
a brand of its own.
Explore our packages or tell us what you have in mind.