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BRAND IDENTITY / FEATURED PROJECT

Gustav’s

A considered identity for good company.

INDUSTRY
Food & beverage / restaurant / cafe
WHAT WE DID
Logo suite · Colour palette · Typography · Brand collaterals
Gustav’s — brand identity design application

THE BRIEF

A new restaurant.
A considered introduction.

Gustav’s was preparing its first appearance as a high-end restaurant and cafe. The project focused on a distinct visual identity, from the logo family and typography to the brand’s everyday materials.

We developed a coordinated identity and collateral system so the details of the restaurant could make a consistent impression.

01 / VISUAL IDENTITY

A sense of character.

The logo, typography and colour direction establish a recognisable identity for the restaurant.

02 / BRAND COLLATERALS

The identity, at the table.

The visual language continues across the small physical touchpoints that form part of a restaurant experience.

03 / BRAND APPLICATIONS

A consistent impression.

The applications bring the identity together as a system, rather than a collection of unrelated pieces.

YOUR NEXT CHAPTER

Give your business
a brand of its own.

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