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BRAND IDENTITY / FEATURED PROJECT

MOSS

A quiet luxury stay.

INDUSTRY
Hospitality / boutique stays
WHAT WE DID
Visual identity · Guest touchpoints · Brand guidelines
Visual brand system for MOSS including tone, layout, and style direction

THE BRIEF

More than a place to stay.
A feeling to carry with you.

MOSS needed an identity that could carry a calm, premium feeling through the guest experience, from the first impression of the listing to the details of arrival.

We built the visual system around ease, stillness and clarity. Considered typography and restrained layouts bring consistency to guest materials without competing with the experience itself.

01 / VISUAL SYSTEM

Quiet, by design.

The identity uses a restrained visual language to express the character of the stay. Typography and layout work together with a deliberate sense of calm.

02 / GUEST EXPERIENCE

The welcome is in the details.

Guest-facing print materials translate the identity into the experience of arriving, settling in and feeling at home.

03 / DIGITAL PRESENCE

The same feeling, before arrival.

The visual system extends into social content and brand applications so the experience begins before a guest reaches the door.

YOUR NEXT CHAPTER

Give your business
a brand of its own.

Explore our packages or tell us what you have in mind.